Announcements

What started as customer perception survey in Sierra Leone, going out physically to meet and build unique bonds with our customers, has now metamorphosed into a huge customer engagement that has been replicated in all seventeen-orange Middle East and African (OMEA) countries with over ten thousand employees of the company participating.

‘My Customer My Boss’ seeks to strengthen customer relations, galvanizing all levels of the organization, by mobilizing on the same day, over ten thousand employees from all functions of the company to meet customers directly at their various locations, thereby making every employee an actor of customer satisfaction to ensure that the employees better understand the customers’ expectations and uses.
On 15th April 2025, Orange Sierra Leone kickstarted ‘My Customer My Boss’ as a process of continuous improvement of the customer experience to assess their satisfaction, understand their expectations and continue to improve the services intended for them.
In his speech marking the kickstarting of ‘My Customer Ny Boss’, the Chief Executive of Orange Sierra Leone, Sekou Amadou Bah, said the initiative is more than just a campaign; it is a movement that reminds them that they should not see the customer as just a mere business, but rather, they are their business.
“Their voices matter, their needs shape our future, and their satisfaction drives our success. Let us embody the value that defines us, be bold in our actions, caring in our service and responsible in every decision we make,” Bah noted.
Customer Experience Director of Orange Sierra Leone, Alpha Bundu, described the initiative as historic as Sierra Leone pioneered this initiative that has now been replicated in all OMEA countries in changing Orange, adding that as a company, they are conducting their own customer perception by meeting customers in their various locations, getting feedbacks from them and tailoring their services to meet their needs which, he noted, is at the heart of the initiative.
During this month-long celebration, the company divided all employees into clusters in which employees are required to book an appointment with customers, meet them at their locations, ask them about their perception about the company by filling in a short survey, after which a post card bearing appreciative message is presented to the customer and branded items are also presented to the customer. Orange is Here! Orange De ya!